Question 1

Who do you work with?

Accepted Answer

Founders, consultants and service businesses sitting on a methodology, a network or a workflow that could become software. If you've built real expertise and want to turn it into a product you own — not just another tool you rent — we should talk.

Question 2

Who actually builds it — you, or a team?

Accepted Answer

Me. You work directly with me from the first call to the last commit — 18 years of product design and engineering behind every decision. No offshore teams, no junior hand-offs, no account manager in the middle.

Question 3

How long does it take?

Accepted Answer

Faster than you'd expect. Prove it — a clickable first version — takes two weeks; the full production build is about four. Most clients go from first conversation to a live product their customers can use in under two months.

Question 4

What does it cost?

Accepted Answer

It starts free: tell me what you want to build and I'll send back a short video review. A product blueprint is £2,500 and is credited in full if we build. Launch builds start from £15k at a fixed price, the full launch package (brand, product, website and launch) is £19,500 + VAT, and run & grow is £1,500 a month, cancel with 30 days' notice.

Question 5

What if I'm not sure what to build?

Accepted Answer

Start with the free build assessment: tell me the idea and I'll reply with a short video on what I'd build first and what I'd leave out. If it's worth doing, the £2,500 product blueprint decides the rest in a week: scope, screens, clickable mockups and a fixed quote, credited in full if we build. Or come to a free HelloCrossman Live webinar first and see how I work.

Question 6

What do I actually own at the end?

Accepted Answer

Everything. The code, the product, the IP — yours outright, no licensing fees, no lock-in. Use it, sell it, license it, or take it to another developer. The one exception is a Done With You partnership, which we co-own 50/50 by agreement.

Question 7

What's the difference between you building it for me and with me?

Accepted Answer

Done For You: you pay, I build, you own 100% — code, product, IP, no equity, no lock-in. Done With You: you bring an audience you'll drive, I build it, and we co-own the upside 50/50. Most work is Done For You; partnering is rarer and starts as a conversation.

Question 8

How is this different from hiring an agency?

Accepted Answer

Agencies build what you spec and bill by the hour — you get a ticket queue. I help you figure out what's actually worth building, build it with you, then stay on to grow it. You end up with a product and a partner, not a project and an invoice.

Question 9

How is this different from white-label tools?

Accepted Answer

White-label is someone else's product with your logo on it — you rent it and you're stuck with their roadmap. This is your product, built around your methodology, your brand and your customers, on a modern stack you own. Same idea, completely different asset.

Question 10

What's your tech stack?

Accepted Answer

Modern, proven tools I run in production — nothing exotic. Next.js and React for the app, TypeScript for safety, Neon Postgres for data, Stripe for payments, and Vercel for hosting, with Clerk for logins. I build with Claude Code to ship faster. It's all mainstream and well-documented, so any developer can take it on — you're never locked to me.

Turn yourservice intosoftware.

Build it with me, or learn it free.

Real Builds. Real Results.

RiskPod

TapReview

PulseIQ

Keysolved

Prove it. Build it. Grow it.

Product blueprint

Launch build

Run & grow

I don't always build it for you. Sometimes I build it with you.

What Clients Say

Tools I've Built. Products You Can Use.

TestFlow

Roadmaps

BuildKits

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Common Questions